Privacy Policy

Effective Date: February 24, 2026

Brentwood Primary Care, a division of BASS Medical Group (“Brentwood Primary Care,” “we,” “our,” or “us”), is committed to protecting your privacy. This Privacy Policy explains how information collected through this website is used and safeguarded.

This policy applies only to information collected through this website and does not replace our Notice of Privacy Practices under HIPAA.

Information We Collect

Personal Information You Provide

We collect personal information that you voluntarily submit through website forms, including:

  • First and last name
  • Phone number
  • Email address
  • Type of appointment requested
  • General message content

Please do not submit sensitive medical information or protected health information (PHI) through website forms.

Automatically Collected Information

When you visit our website, certain information may be collected automatically through standard web technologies. This may include:

  • IP address
  • Browser type
  • Device type
  • Pages visited
  • Time spent on pages
  • Referral sources

This information is collected in aggregated form and is not used to diagnose medical conditions or create medical records.

Cookies and Tracking Technologies

This website uses cookies and similar tracking technologies to improve user experience and analyze website performance.

We use the following categories of cookies:

Essential Cookies – Required for basic website functionality.
Analytics Cookies – Used to measure website traffic and performance (e.g., Google Analytics, Google Tag Manager).
Advertising Cookies – Used to measure the effectiveness of advertising campaigns (e.g., Meta/Facebook Pixel).

Cookies may collect technical browsing data such as device information and page interactions.

You may disable cookies through your browser settings at any time.

We do not sell personal information collected through cookies.

How We Use Information

Information submitted through this website may be used to:

  • Respond to appointment requests
  • Contact you regarding scheduling
  • Provide general practice information
  • Improve website functionality and performance

Form submissions are accessible only to authorized office staff.

Text Messaging Communications

If you provide your phone number, you may receive appointment-related communications by phone call or text message. Message and data rates may apply.

You may opt out of text communications at any time by replying STOP or contacting our office directly.

We do not use text messaging for marketing unrelated to patient care.

Data Security

Information transmitted through this website is protected using reasonable administrative, technical, and physical safeguards. However, no method of internet transmission or electronic storage is completely secure.

Website forms are not intended for the transmission of protected health information (PHI). For medical matters, please contact our office directly.

California Privacy Rights

California residents may request:

  • Access to personal information collected through this website
  • Correction of inaccurate personal information
  • Deletion of personal information, subject to applicable legal requirements

To submit a privacy request, please contact our office directly at (925) 471-4223.

We do not sell personal information.

Third-Party Links

This website may contain links to third-party websites. We are not responsible for the content or privacy practices of external sites.

Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date. Continued use of the website constitutes acceptance of any changes.